The Top 100 Lamest Excuses for Not Innovating
And how to go beyond them in order to work your magic
Strange as it may sound, I have gotten a guided tour of the human psyche for the past 37 years.
During this time, as the Co-Founder and President of Idea Champions — an innovation consulting and training company — I have worked with more than 130 organizations in 11 different countries, each of whom aspired to crank up innovation.
These companies spanned many different industries: pharmaceutical, telecommunications, manufacturing, financial services, chemical, technology, entertainment, health care, and education just to name a few.
And while they all had their own unique cultures and acronyms, they also shared something in common: limiting assumptions.
No matter how optimistic, educated, and forward-thinking they were, it was only a matter a time before massive excuse-making headed its ugly rear.
You know — the reasons why something CAN’T happen.
And so, I decided to document my clients excuses — not to depress them, but to help them better understand what they were dealing with.
As Sun Tzu once said, “Every battle is won or lost before…
